• DIY friendly, professional quality.
• Vegan, cruelty-free and locally produced in the Netherlands.
• Hydrating + nourishing.
• No harsh chemicals – peroxide, PPD, ammonia.
• Pre-lighten your hair with Attitude Ghosted Bleach to achieve the best results.
• Do a patch + strand test before colouring.
• Our pastel shades only show up on pre-bleached hair to min. level 9 (light blonde), level 10+ (platinum) recommended.
• To keep your colour as long as possible, use HolyPlex Haircare .
Cute pastel pink hair dye will make you look and feel kawaii inside and out! This cool baby pink shade will show up the best on pre-bleached, platinum hair, and generally won’t take to hair any darker than light blonde. We recommend that you leave a pastel shade in for at least 30-60 minutes for a brighter, longer lasting colour.
Get creative – you can mix Cute with its warm sibling Precious to create a warm-toned pink that fades to strawberry blonde!
Step 1: BLEACH IT
Before using Attitude Hair Dye, we recommend bleaching your hair. This opens your hair cuticles and takes out your pigment, so your dye can enter the cortex of your hair and stay longer. Attitude Ghosted is the perfect way to prepare your hair before dyeing! Use the Ghosted Bleach Kit in Volume 20, 30 or 40, and watch your natural shade fade away like a spectre into the night! The lighter your hair, the more accurate your new colour will be. After 15-30 minutes, wash the bleach out with a ph-neutral shampoo, then towel-dry your hair.
Step 2: DYE IT
Now that you have a blank canvas, you’re ready for Attitude Hair Dye! Apply vaseline around your hairline to prevent staining, then apply the colour of your choice, using gloves and a hair dye brush. Wear an old shirt, as the dye may stain your clothing. Allow to absorb for a minimum of 15-30 minutes before rinsing out thoroughly with cold/lukewarm water until the water runs clear. For ultimate absorption, we recommend not washing your hair for two days after dyeing.
Step 3: CARE FOR IT
Your colour will fade with each wash, and that’s where our Holyplex Hair Care line comes in! Holyplex is specifically developed for hair that’s been dyed in bright colours. Consisting of a plant-based shampoo, conditioning mask and finishing spray, Holyplex repairs and nourishes your hair after bleaching and dyeing. We always recommend using Holyplex with Attitude Hair Dye to make sure your coloured hair stays bright, healthy and silky smooth.
Retail price €: 11,97
88,67 €/L
Volume/weight/quantity: 135ml
Barcode: 8720726538145
Manufacturer:
Attitude Holland v.o.f.
Energiestraat 4e
Netherlands – 1135 GD – Edam
hey@attitudehairdye.com
INGREDIENTS: AQUA, CETEARYL ALCOHOL, DISTEAROYLETHYL HYDROXYETHYLMONIUM METHOSULFATE, CETEARETH-20, PHENOXYETHANOL, CITRIC ACID, METHYLPARABEN, ETHYLPARABEN, BUTYLPARABEN, BASIC VIOLET 16, PROPYLPARABEN, BASIC VIOLET 2, BASIC ORANGE 31, HC BLUE NO. 15
FOR PROFESSIONAL USE ONLY
IMEL bleaching powder 7 PURPLE 500g
IMEL color mask GREY 500ml
IMEL color mask VIOLET 500ml
IMEL color mask SILVER 500ml
ATTITUDE DRAMATIC purple 135ml
IMEL color mask RED 500ml
ATTITUDE VAMPY red 135ml
ATTITUDE ANGELIC pastel blue 135ml
DIRECTIONS flame 100ml
DIRECTIONS antique mauve 100ml
DIRECTIONS hair lightening kit 9% (30 volume)
DIRECTIONS flamingo pink 100ml
DIRECTIONS wisteria 100ml
DIRECTIONS ebony 100ml
DIRECTIONS neon blue 100ml
DIRECTIONS pastel rose 100ml
DIRECTIONS rubine 100ml
DIRECTIONS violet 100ml
DIRECTIONS carnation pink 100ml
HEADSHOT Bluecifer 150ml
DIRECTIONS pastel pink 100ml
DIRECTIONS denim blue 100ml
HEADSHOT Desaster Blue 150ml
DIRECTIONS lilac 100ml (4x)
DIRECTIONS silver 100ml (4x)
DIRECTIONS silver 100ml
DIRECTIONS rose red 100ml
DIRECTIONS wisteria 100ml (4x)
DIRECTIONS tangerine 100ml
DIRECTIONS apricot 100ml (4x)
HEADSHOT Radioactive 150ml
DIRECTIONS spring green 100ml
DIRECTIONS hair lightening kit 6% (20 volume)
DIRECTIONS slate 100ml
DIRECTIONS lagoon blue 100ml (4x)
DIRECTIONS lagoon blue 100ml
DIRECTIONS tangerine 100ml (4x)
DIRECTIONS tulip 100ml
DIRECTIONS white toner 100ml (4x)
DIRECTIONS midnight blue 100ml
DIRECTIONS fluorescent orange 100ml
DIRECTIONS turquoise 100ml
DIRECTIONS neon red 100ml (4x)
DIRECTIONS atlantic blue 100ml
DIRECTIONS pastel rose 100ml (4x)
DIRECTIONS fluorescent yellow 100ml
DIRECTIONS Swatch Chart
DIRECTIONS neon red 100ml
DIRECTIONS pastel pink 100ml (4x)
DIRECTIONS deep purple 100ml 














